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RAD AI informed personas, content and creative strategies deliver quantifiable performance for e-commerce brands

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When we saw the campaign ROI resulting from the creative intelligence insights, I said - give me as much as you can…”

Alexander Eburne

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Actionable creative intelligence for influencer marketing

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The Convergence Game Is On — And AIBO Is Already Playing.
Artificial Intelligence Marketing Creative Intelligence

The Convergence Game Is On — And AIBO Is Already Playing.

The market is shifting fast. Money is no longer chasing one-off features that look good on their own. It is backing the ...

All things M&A, scaling smart, and buying what’s next
Artificial Intelligence M&A

All things M&A, scaling smart, and buying what’s next

The Agency Model Is Evolving. RAD Is Backing What’s Next. I’ve spent over 30 years at the deal-making table with brand ...

Mid-Game Moves in The Convergence Game
Artificial Intelligence featured B2B

Mid-Game Moves in The Convergence Game

Old playbooks loved the phrase “bolt-on.” It still shows up in banker decks, but AI-native platforms don’t bolt ...

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