Bradley is the founder/CEO of Atomic Reach, which was recently acquired by RAD AI. In 2012, he founded the content curation platform (Atomic Reach) to support enterprise marketers who struggle to keep up with the demand for fresh content. Today, Bradley serves as the President of RAD AI and is responsible for product, operations, and helping solve the company's most complex problems.

Bradley's career in AI started with deep research directed towards solving content related challenges. Over time, patterns emerged and opportunities revealed themselves in correlating natural language generation (NLG) with campaign performance data.

This passion became the vision behind RAD AI (formerly Atomic Reach) and the proprietary machine learning (ML) models that drive customer performance. Now, the vision has evolved to build the most reliable AI-powered optimization engine ever.

Bradley is passionate about his wife, children and of course… the Toronto Leafs. You can also find him obsessing about vintage shoes and sports memorabilia when the time is right. Bradley prides himself on being a fair leader and someone that takes the needs of others in consideration.

Most importantly, Bradley loves what he does here at RAD AI.

What is the difference between your role at RAD and any other position you've held previously?
The difference between my role at RAD and other positions I’ve held are exciting new AI projects, expanding the AI Platform Generic APIs, and AI Scoring Engine.

What do you love most about working at RAD?
What I love most about working at RAD are creating new AI features, working on new technologies, and building AI & NLP models.

What is the most interesting thing you like doing on weekends?
On weekends, I like reading sci-fi books, sailing & kayaking, and fishing.

What's next for you and RAD?
What’s next for me and RAD is building the next-gen AI and content generation models.

Seth has 10+ years of experience in developing and executing global influencer-led initiatives cross-platform for Fortune 500 Brands. He is an experienced Account Manager and Digital Producer with a demonstrated history of working with prominent entertainment studios, lifestyle and sports brands. With a background in talent management, Seth is able to see both sides of the coin when it comes to building win-win business partnerships for both talent and brands. 

Seth is a leader and highly confident leading internal cross-functional teams across legal, finance, executive-level, production and talent to bring solutions to RAD AI clients.

Fatimiah has specific expertise across social media with a diverse skill set that encompasses influencer marketing, talent strategy, brand partnerships, talent negotiations, procurement, and implementation.

With a keen eye for identifying opportunities, Fatimah excels in crafting effective strategies and forging impactful collaborations across various social and digital platforms. Fatimah is somebody that can be counted on to deliver exceptional results and for clients in the ever-evolving landscape of media and marketing.

Ying Chen recently joined RADAI as a dedicated front-end developer. With a focus on crafting user interfaces that ensure a smooth and engaging user experience, Ying excels in converting complex concepts into functional applications. Ying's expertise in frontend engineering has been pivotal in successfully launching various projects, showcasing an ability to deliver innovative solutions. In the dynamic tech landscape, Ying embraces each challenge as a chance to grow and refine skills, staying abreast of the latest trends and techniques in the industry. Outside of work, Ying is an enthusiastic Brazilian jiu-jitsu practitioner, having competed in national tournaments.

Giovanni is an adept React Front End Developer at RAD, specializing in creating intuitive and visually appealing user interfaces. In his role, he skillfully uses technologies like Ant Design, CSS, Redux, and React hooks for responsive UI development. Currently, he's integral to the Persona web application project, focusing on integrating AI techniques to analyze media content. His work involves transforming complex data into user-friendly dashboards that highlight media analytics, emotional insights, and engagement metrics. Giovanni's expertise in React ensures seamless functionality, with a focus on impactful, user-centric solutions.

Elysa is a Machine Learning engineer at RAD AI with a focus on Natural Language Processing (NLP) with a deep passion for language technology. Equipped with a robust foundation in mathematics, statistics, and computer science, along with valuable industry experience, Elyes excels in breaking down intricate business challenges and high-level requirements into practical algorithms and actionable tasks. His skill in swiftly and effectively translating complex concepts into solutions makes him a vital asset to the team.

Vlad Karapetyan is an innovative Senior Software Architect with extensive expertise in PHP, NodeJS, Java, and Python. Skilled in developing web applications, he has a strong background in multiple databases like MySQL, PostgreSQL, and MongoDB. Vlad excels in creating solutions for diverse sectors, from corporate to public. His competencies include building APIs, deep knowledge of OOP, MVC, cybersecurity, and blockchain technologies like Ethereum and Solana. He is adept in backend engineering and cross-browser testing. Vlad is seeking a challenging role in a dynamic company, where he can apply his FULL, LAMP, and MAIN Stack expertise.

Respectfully, we will update Artem's bio once Artem, his family and the wonderful country of Ukraine get through this horrible time.

Our thoughts remain with you and your family.

Yuxiang Huang is a machine learning engineer at RAD AI and brings a wealth of knowledge from his Master's in Applied Science, focusing on computer vision and machine learning from the University of Waterloo, and a Bachelor's in Computer Engineering with a minor in Statistics from UBC.
At RAD AI, Yuxiang specializes in developing image and video analysis applications aimed at enhancing the quality and audience engagement of content creators' productions. He is also engaged in utilizing generative AI and multimodal learning to streamline content creators' workflows. Yuxiang's enthusiasm for working at RAD AI stems from the opportunity to tackle intriguing challenges with innovative AI solutions, coupled with the freedom to conduct research and continuously learn. Outside of work, Yuxiang is an avid photographer and enjoys skiing and hiking.

What led you into a career in Artificial Intelligence (AI)?
I completed my computer engineering in 2019 and then I worked for an IT company as a `Web Developer` for around 1 year. I decided to start my higher education in an AI related field and then relocated to Canada for the same. RAD AI is really exciting for me as I’ve always wanted to learn from the best and the senior developers at RAD AI have been very helpful.

Why do you love Machine Learning (ML)?
There is nothing better than to kickstart my career in `Machine Learning`as I really love the math it requires alongside logical thinking. My favorite math problem is `Permutation & Combination`. The most interesting thing about AI is, one would never be able to learn//know everything about AI. So the limits are endless.

What do you love doing in your spare time?
During the summer, I love to play golf and meet new people during games. Unfortunately, in the winter time, playing golf is not an option so I try to make room in my schedule for skiing.

Why do you love Artifical Intelligence (AI)?
Being involved in Machine Learning allows me to be creative with datasets as to what kind of algorithms can be used and what kind of predictive/descriptive analysis can be done. Every Machine learning engineer sees the data differently, so it is the freedom and that creativity that comes with data/algorithms really excites me.

What is your favorite math problem?
My favoritie math problem is Statistics. I have always been comfortable with numbers since childhood. Statistics makes me think like a scientist, whether it be a business, football match or gambling, statistics are everywhere. I enjoy playing with numbers.

What do you love doing on weekends?
On Saturday evening, if there is no exciting soccer match or formula 1 race, you can find me reading or doing some video / production edits

Aaron is a lifelong entrepreneur, investor and advisor for several growth stage start-ups. Most of his investments are data-driven around industries like credit, marketing, advertising and social media.

His core interest typically is focused on companies using predictive analytics as a competitive differentiator. He is an early stage investor in industries like artificial intelligence, real estate, e-commerce, hospitality and food and beverage.

Aaron is a metrics-driven investor/entrepreneur and is “nuts” about goal-setting, measuring, and reporting on key business metrics.

Orin, founder and CEO of VetStrategy and has overseen the acquisition of 225+ veterinary practices in Canada. Today, Orin is the founding member of the Leader Entrepreneurship Program and serves on the RAD AI Board of Directors.

Heather, with two decades of experience, is an experienced marketing executive having  worked with globally recognized brands and driving their success in international markets. As Global Senior Director at Mars, Inc., she enhances global marketing and sales strategies. Previously, Heather contributed to DDB Group and Tribal Worldwide, fostering digital partnerships. Beyond her professional achievements, she values mentorship and is an avid marathon and triathlon participant.

Maya, with 19 years in brand management and digital marketing, excels in boosting commerce across the US, Canada, and LATAM through D2C and E-Retail, including Amazon. As L’Oreal's VP of Digital Innovation and a member of the RAD AI advisory board, she uses data and technology to drive outcomes in beauty, luxury, and packaged goods, specializing in E-Commerce, SEO, SEM, and social media

Casey brings executive expertise in global marketing and operations, significantly boosting B2C and B2B outcomes for diverse sectors like retail and technology. With a Lean Six Sigma Yellow Belt and ServSafe certification, Casey's education includes an MS in Strategic Communications from Columbia and an MBA from Florida State University. A West Point graduate in Systems Engineering, Casey also studied Art History, Philosophy, and Literature.

Nolan, a digital communications expert, has elevated brand experiences, simplified purchase paths, and increased media engagement using channels such as social media and influencer marketing. As AT&T's former VP of Social for nearly ten years, she's committed to innovation and data-driven solutions. Now, Nolan, a Lean Six Sigma Black Belt, contributes his expertise to the RAD AI advisory board

Erin Lanuti, acclaimed as “Executive of the Year” and featured in “Digital 40 over 40” and “Innovator 25,” stands out as an integrated brand marketer enhancing global client performance. As Omnicom PR Group's Chief Innovation Officer, she leads in standardizing data and technology, introducing data-driven services globally. Erin's pioneering leadership introduced omniearnedID, revolutionizing precision communications. Her innovative strategies have markedly advanced cross-channel marketing and client expansion.

Gabe is a seasoned marketer with expertise spanning digital products, social media, brand strategy, and CRM. He's dedicated to helping brands develop compelling, insight-driven experiences to enhance advocacy, engagement, and performance. An expert in digital content strategy and product marketing, Gabe has a talent for connecting with youth and pop culture through digital storytelling. Formerly in leadership at Pepsi and Nike, he's now the VP of Digital Marketing at El Pollo Loco and serves on the RAD AI advisory board.