Toronto-based Atomic Reach has raised $3.4 million in a bridge round to support its product development, build strategic partnerships, and grow the company. The funding was raised from existing shareholders, angel investors, and funds managed by Fidelity Investments Canada.

As content marketers, we often love to rely on our gut. We have a hunch our audience will love a new content idea. Our feeling is that website visitors want a particular type of content asset. A few positive comments on our blog give us the sense our audience is responding well to our messages...

Deep down, most writers think they’re frauds, and let’s be honest, I’m no Hemingway either. Editors only compound this self-doubt further with a constant need to demean and diminish their authors…

Are you sometimes left struggling to find that one word just out of reach, which explains exactly what you’re thinking? Do you ever wonder if the content you produce is actually readable for your intended audience? Do you spend too much time proofreading once your content piece is done?

Atomic Reach has launched a new product that aims to help marketers produce better content by using artificial intelligence to edit it into material audiences will actually read…

A new machine learning platform is shaking up the content marketing field and making it easier for companies to reach their target audiences…

Atomic Reach is aiming to change the writing game with its new software product, Atomic AI. The Toronto tech firm’s new platform hopes to transform content marketing…

Language is tricky. It’s full of nuance and layers, and regional and dialectal variations that complicate things even further.

Marketers love to produce “content” (and they also love calling journalism “content,” but that’s a separate issue). There is nothing easy about writing, though, especially when you’re trying to get somebody to buy your product...

I’ve spelled out (pun intended) a wish-list of dream applications that any grammarian and orthographizer would drool for…

Writing does not come naturally to everyone. Whether you have trouble coming up with topics, deciding on a headline, or actually writing the meat of your post, writing blog posts can be a difficult process.

How is it possible that we are in the year 2015, and the same usability mistakes from 2007 are being seen? We are in a whole new age of the Internet, and yet even huge companies are…

Remember how MySpace had a “top” friends list? Well, we’re doing that here – but with our favorite article writing tools…

If the tricky problem is content marketing, then what are the clever solutions used by the speakers at Content Marketing World? Here are 15 from those who were willing to share their hacks…

The humble headline. Such a simple construct, really – a one-line summary of a piece of content and why it’s worth reading…

If you’re a blogger, writer or content marketer, you need to adapt…

Demand for businesses to provide their readers with the best content available is on the rise and 76 percent of marketers increased their content marketing budget in 2015…

Whether you are a writer or editor, you want to create the best content possible. Note these seven best practices when editing your articles…